The objective of the OTHM Level 7 Diploma in Strategic Marketing qualification is to provide learners with the skills and understanding in marketing & branding that align with good strategic decision making to maintain organisations’ competitive advantage.
Learners acquire knowledge through an integrated approach of theory in marketing, branding consumer behaviour and digital communication management and practice using real-time activities. Successful completion of this qualification will develop learners’ strategic marketing management, consumer behaviour and branding skills and their ability to focus on the requirements of implementing an organisation’s strategy.
The OTHM Level 7 Diploma in Strategic Marketing qualification enables learners to progress into or within employment and/or to work toward a relevant Master’s programme with advanced standing.
For entry onto the OTHM Level 7 Diploma in Strategic Marketing qualification, learners must possess:
The OTHM Level 7 Diploma in Strategic Marketing consists of 6 mandatory units for a combined total of 120 credits.
All units within this qualification are internally assessed by the M-Gibes College of Business & Management, UK and externally verified by OTHM. The qualifications are criterion referenced, based on the achievement of all the specified learning outcomes.
On successful completion of the OTHM Level 7 Diploma in Strategic Marketing qualification, learners are eligible to progress to a MSc in Strategic Marketing (top-up) programme with advanced standing with many universities in the UK and overseas.
Completing any of the level of qualifications will enable learners a progression to the next level of higher education at any UK university.
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The Master of Business Administration (MBA) is an esteemed postgraduate qualification that provides an overview of key business practices and is highly valued by top employers and businesses globally.
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