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Contemporary Challenges and Strategic Marketing

Contemporary Challenges and Strategic Marketing

Mode of study is 100% online. Can be completed within 6 weeks.

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Overview

The aim of this course is to develop learners’ understanding of up-to-date knowledge of the business environment, and competitive dynamics and know how to integrate marketing strategy into an overall business strategy.

The course provides a comprehensive examination of all the major components of marketing strategies marketing and their integration into organisations for continued success in highly competitive markets.

Learning Outcomes

Learners will:

  • Understand the principles of strategic marketing management.
  • Understand the key innovative business drivers for organisational success.
  • Understand the models and process of analysing the business environment and design of Strategic marketing in different contexts.
  • Understand the process of implementation of Strategic marketing in different contexts.

Course Delivery

The course is delivered 100% online via our eLearning site. Your Student login details will be provided once your enrolment is complete.

Sample Certificate

FAQs

Once you have applied and paid for the course, you will receive a welcome email with a link to your learning platform and your student login details so you can start your learning.

Once you have completed your course,  your certificate will be sent to your registered email for you to download and/or print.

The content of this course is on the Regulated Qualifications Framework (RQF) and is universally recognized for Continuous Professional Development (CPD).

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